Author: Deanna Serrano

Deanna Serrano, M.B.A., M.S. is an Audiologist, who is worked in the hearing industry for over 20 years. She has been with Phonak for 7 years and is Sr. Practice Services Manager. She graduated with her Master’s degree in Audiology, in 1995, from University of Wisconsin-Stevens Point. Deanna earned her M.B.A. in 2006, from the University of Wisconsin, Milwaukee. She has worked clinically in ENT and private practice settings and held various positions in management, national accounts and practice development.

Call-back tips and tricks: Make the uncomfortable call comfortable

Posted on March 5, 2021March 9, 2021 by Deanna Serrano

Make the uncomfortable call comfortable By: Deanna Serrano, Senior Practices Services Manager, Phonak What do you say when you are calling back a patient who did not commit to purchasing a hearing aid during their hearing aid evaluation? This is a question many providers struggle with, because they want to feel confident and supportive when […]

Season’s greetings, Inner Circle members!

Posted on December 8, 2020December 8, 2020 by Deanna Serrano

Season’s greetings, Inner Circle members! We want to thank each and every one of you for staying the course with Inner Circle℠ during what can be only described as a challenging year. The entire Practice Services team is honored and very grateful that you have chosen to partner with the Phonak Inner Circle program. Thank […]

What’s next? Goal planning and preparing for 2021

Posted on November 12, 2020November 12, 2020 by Deanna Serrano

What’s next? Goal planning and preparing for 2021 By Deanna Serrano, Phonak Senior Practice Services Manager As many of us are getting ready to put 2020, squarely, in our rearview mirror, there are a few words that come to mind — no, not the naughty ones! Nimble, transformed and affirmed are just a few. Our […]