Give Patients the Best Office Experience By Alicia Ross, Phonak Sr. Manager, Marketing Communications Today’s healthcare is consumer-driven. It is extremely important for health care providers to stand out in a crowded marketplace and create the best patient experience possible. While consumers research online prior to selecting a provider, the first and subsequent office visits […]
10 Tips For Problem Solving It’s not me verses the problem. It’s not you versus the problem. It’s US versus the problem! If you have read this far in this series of articles, you should begin to see a consistent theme forming. We’re building your playbook for success with skills that do not just necessarily […]
The Opportunities and Risks of eAudiology By Nicole Klutz, Au.D., Phonak Audiology Manager Many hearing care providers see eAudiology as a means to help patients overcome distances and restrictions in travel. Features like Remote Support would provide fast and convenient access to services. However, eAudiology offers both opportunities and risks. It is important that you […]
Phonak Spotlight: Rob Reid Sr. Director, Practice Services Year joined Phonak: 2018 What does Inner Circle mean to you? The Inner Circle program is a unique option for our most loyal customers. They can partner with us to grow their practices in order to help more patients live to their ultimate potential. What do […]
Digital Lead Generation Services Deliver Strong Results Approximately 63% of businesses say that generating leads is their biggest challenge. At Phonak, we have simple, no-hassle digital marketing solutions that deliver leads and prospective patients to your practice. The beauty of digital advertising lies in the opportunity it gives marketers to constantly analyze campaign performance and […]
Making the Patient’s Experience a Priority “I always tell people that I have the best job,” said Arica Black, Au.D., CCC-A, FAAA, owner of The Hearing Doctor. “As an audiologist, we get to help our patients fix their hearing problem — usually that day. Afterward, we get to know that patient for years to come.” […]
Help Patients and Improve Business With Phonak Freedom By Rob Reid, Phonak Senior Director, Practice Services The traditional hearing aid sales process creates potential pain points for both the hearing care provider and the patient. The hearing care provider might question spending on customer acquisition, what if the patient decides to purchase elsewhere and will […]
Creating Better Marketing Outcomes By Alicia Ross, Phonak Sr. Manager, Marketing Communications You have a plan to grow your practice. It’s now time to develop and invest in marketing so that plan begins to flower. During Phonak R!SE 2019 Symposium, I shared with attendees how to create better marketing outcomes using the below insights. Know […]
The Leadership Walk: Reflections After R!SE 2019 By Nicole Klutz, Phonak Audiology Manager As we face a future of non-traditional service models in the hearing care industry — like eAudiology and managed care — the Phonak R!SE 2019 Symposium workshop, “The Leadership Walk,”led by the Disney Institute, has never been more important than perhaps right now. […]
The Correlation Between Allergies and Hearing Loss By Jeffrey S. Weingarten, M.D.; Lauren L. Murrill, M.D.; and April R. Crovak, Au.D. Atopy, or allergies, have a substantial and multifactorial impact on hearing. There are many reasons that patients present to the otolaryngologists’ office. Among the most common are the hearing loss and sinonasal complaints associated […]