Building Your Online Reputation By Melissa Auty, Phonak Customer Marketing Manager, Consumer Marketing Do you read reviews before visiting a restaurant, making a big purchase or using a new service provider? If you said yes, you are one of the 86% of consumers who read reviews for local businesses.1 The use of online reviews by consumers […]
3 Lyric Tools to Drive Your Success Lyric is truly one of a kind. No other hearing aid on the market can deliver on its promises of 100% true invisibility and the convenience of 24/7 extended-wear. As a provider, Lyric offers you an opportunity to differentiate your practice by offering a unique extended-wear hearing solution […]
Marvel 2.0 – More, more, more! By Nicole Klutz, Au.D., Phonak Audiology Manager With the launch of Marvel in October 2018, patients and hearing care providers raved about the first fit sound quality, direct connectivity capabilities and seamless streaming experience. Now, with Marvel 2.0 we are excited to provide even more hearing performance, more connectivity and apps, […]
Give Patients the Best Office Experience By Alicia Ross, Phonak Sr. Manager, Marketing Communications Today’s healthcare is consumer-driven. It is extremely important for health care providers to stand out in a crowded marketplace and create the best patient experience possible. While consumers research online prior to selecting a provider, the first and subsequent office visits […]
10 Tips For Problem Solving It’s not me verses the problem. It’s not you versus the problem. It’s US versus the problem! If you have read this far in this series of articles, you should begin to see a consistent theme forming. We’re building your playbook for success with skills that do not just necessarily […]
The Opportunities and Risks of eAudiology By Nicole Klutz, Au.D., Phonak Audiology Manager Many hearing care providers see eAudiology as a means to help patients overcome distances and restrictions in travel. Features like Remote Support would provide fast and convenient access to services. However, eAudiology offers both opportunities and risks. It is important that you […]
Phonak Spotlight: Rob Reid Sr. Director, Practice Services Year joined Phonak: 2018 What does Inner Circle mean to you? The Inner Circle program is a unique option for our most loyal customers. They can partner with us to grow their practices in order to help more patients live to their ultimate potential. What do […]
Digital Lead Generation Services Deliver Strong Results Approximately 63% of businesses say that generating leads is their biggest challenge. At Phonak, we have simple, no-hassle digital marketing solutions that deliver leads and prospective patients to your practice. The beauty of digital advertising lies in the opportunity it gives marketers to constantly analyze campaign performance and […]
Making the Patient’s Experience a Priority “I always tell people that I have the best job,” said Arica Black, Au.D., CCC-A, FAAA, owner of The Hearing Doctor. “As an audiologist, we get to help our patients fix their hearing problem — usually that day. Afterward, we get to know that patient for years to come.” […]
Help Patients and Improve Business With Phonak Freedom By Rob Reid, Phonak Senior Director, Practice Services The traditional hearing aid sales process creates potential pain points for both the hearing care provider and the patient. The hearing care provider might question spending on customer acquisition, what if the patient decides to purchase elsewhere and will […]