Find simple solutions to market your reopening By Alicia Ross, Senior Manager, Account Marketing Reopening your practice comes with unique challenges. Marketing doesn’t need to be a challenge, though. Phonak Precision Marketing Solutions continues to generate predictable and profitable results. While taking care of your current patients is a priority, marketing to your community to generate […]
Differentiating your practice: Taking it to the next level during COVID-19 By Deanna Serrano, Senior Practice Services Manager It is safe to say we have been bombarded with an infinite amount of information about COVID-19. This situation has forever changed how we conduct business and manage our own personal lives. Suffice it to say, things […]
Invest in your wealth of knowledge “Ironically, I actually fell into the hearing care industry,” said Kimberly (Peezie) Allred, Au.D., CCC-A, FAAA, Practice Owner of ACI Hearing & Balance Center, Inc. “I originally started in computer science, and wasn’t happy with that choice at the time.” Allred explained that she ended up with a class […]
The COVID-19 pandemic & hearing healthcare By Nicole Klutz, Au.D. By now perhaps the initial shock of the COVID-19 pandemic — and what it means for the U.S. consumer — has lessen. However, as the U.S. started to feel the full strength of the pandemic, many consumers focused on stock piling grocery and health items […]
4 tips for heading back to business Hearing care providers are anxious to not only get back to their practices but to also make sure their patients and staff feel safe and well cared for. Whether you’re in the planning phases or you’re ready to head back to business, we’re here to help. Four of […]
Make a Positive Impact on Your Patients “Having the opportunity to help people hear and present them with the best technology available on the market is very important to me and incredibly rewarding,” said Amber Bass, Au.D., CCC-A, FAAA, from Austin Ear, Nose & Throat Clinic. Bass knew from a very early age that caring […]
By Brian Urban, Au.D., President, CounselEAR No one needs to be told that the playbook has been thrown out the window. No matter where you work or what patient population you work with, the world has been turned upside down. Virtually everything is weird for everyone right now – including your patients. And it will […]
By Nicole Klutz, Au.D. In our third installment of our blog series about Managed Care, we take a look at what Third-Party Referral Networks (TPRNs) look for in their preferred providers as well as the key metrics to ensure you are successful with TPRNs. I found the right TPRN(s) for my business – now what? […]
Embrace Education for You and Your Patients C. Scot Frink, Au.D., FAAA, from Salem Audiology Clinic, started his career journey in education, but it was the family business that made him go into the hearing healthcare industry. “My father was an audiologist, one of the first private practices in Oregon. I worked for him part-time […]
Understanding Third-party Referral Networks By Nicole Klutz, Au.D. In this installment of our blog series about Managed Care, we take a look at Third-party Referral Networks (TPRNs), what they mean to you as the hearing care provider (HCP) and what they mean for your patients. Balancing patient care and business success At the end of […]