4 Steps to Develop a 20/20 Plan for the New Year By Rob Reid, Phonak Sr. Director, Practice Services In a nutshell, 20/20 vision is a term to express normal visual acuity (the clarity or sharpness of vision). But, what does having 20/20 vision mean for your practice, especially since the new year — and […]
Building a Long-lasting Practice “The hearing care industry is a very unique part of the health care space,” said Richard Kaner, M.A., FAAA, Owner and Founder of Brooklyn Audiology Associates. “What I find challenging then is what I still find challenging now: Hearing loss is the largest untreated chronic condition of adults in the U.S. […]
2020 Inner Circle Advisory Board Announced We are excited to welcome our new members to the 2020 Inner Circle Advisory Board. These key members will be crucial with helping in the development and piloting of Inner Circle programs and services. The 2020 Inner Circle Advisory Board Members are: Sheila Pack from HCENTI Jerd Clayton from […]
Educate Your Community About Hearing Health Candice Tackett, Au.D., Phonak Technology Expert, continues to see awesome results for hearing care providers who embrace hearing seminars and add them to their marketing strategy. “It’s an amazing opportunity to educate the community about hearing health,” she said. When we teach about hearing and how hearing aids work […]
Hearing Seminars: So Much More Than a Free Lunch By Alicia Ross, Phonak Sr. Manager, Marketing Communications I recently attended an educational hearing seminar, and what I witnessed was far more than people attending for some free food. Here’s how it went: Get to know and educate your audience. There were 29 guests seated in […]
Provide Exceptional Service in Your Community Jerrid Bruyer, Owner and President of Stanford Hearing Aids, Sioux Falls, South Dakota, was introduced into the hearing care industry by a friend, who recommended to Bruyer that he should work for a hearing care company. “Basically, I ended up jumping into the company right after college,” he said. […]
Make Every Patient Moment a ‘Wow’ While his background is in the financial services industry, Ronnie L. Boling, Practice Manager at Brentwood Hearing Center in Nashville, TN, said it was amazing how easy the shift was to move into the hearing care industry was. When the founder of Brentwood Hearing Center was ready to sell, […]
Building Your Online Reputation By Melissa Auty, Phonak Customer Marketing Manager, Consumer Marketing Do you read reviews before visiting a restaurant, making a big purchase or using a new service provider? If you said yes, you are one of the 86% of consumers who read reviews for local businesses.1 The use of online reviews by consumers […]
3 Lyric Tools to Drive Your Success Lyric is truly one of a kind. No other hearing aid on the market can deliver on its promises of 100% true invisibility and the convenience of 24/7 extended-wear. As a provider, Lyric offers you an opportunity to differentiate your practice by offering a unique extended-wear hearing solution […]
Marvel 2.0 – More, more, more! By Nicole Klutz, Au.D., Phonak Audiology Manager With the launch of Marvel in October 2018, patients and hearing care providers raved about the first fit sound quality, direct connectivity capabilities and seamless streaming experience. Now, with Marvel 2.0 we are excited to provide even more hearing performance, more connectivity and apps, […]