Welcome to 2021 and a Happy New Year!

As we embark upon our journey into this new year, many of you may be feeling slightly skeptical or uncertain of how 2021 will start since we still have COVID-19 in our communities. Or, many of you may be feeling renewed and optimistic and see promise of a better year. Wherever you may be on the spectrum there remains one constant. We all must continue to meet the demands for service, technology, connection and provide the best hearing journey possible for the patients.

Now is the time to reflect on your business in 2020. Consider how you want to move forward into 2021. What do you want to see changed in your practice? What new ways will you continue to deliver care to patients? What do you think has been working well that you want to continue, and what areas need improvement?

The Inner Circle program continues to evolve and provide you with support to help you answer those questions. Like many of you, we are always considering better ways to grow and get stronger. One of the key components to strengthen our program is with our Advisory Board. Advisory Board members help support the Inner Circle team with ideas, feedback and piloting of new services or technology.

In this month’s newsletter, we are introducing our newly appointed Advisory Board members for 2021. Congratulations to them! These members represent practices across the country both in private practices and ENT settings. We are excited to work together and gather vital feedback and understanding of how to best support all Inner Circle members. Please check this month’s newsletter to learn a bit about each member. They are here to support you, so please do not hesitate to contact them.

We also want to take a moment to thank the 2020 board members, who had a challenging virtual year and were instrumental in supporting and guiding us on several services we will be launching this year.

Thank you to 2020 Advisory Board members: Brett Bachmann, Ronnie Boiling, Jerd Clayton, Chris Cleland, Andrea Federman, Marina Kade, Danielle King, Andrea Jones-Leonard, Ginny Lizotte, Christina Massey, Sheila Pack, Alison Schortgen and Christa Smith. We appreciate all of you and a heartfelt thank you for all of your contributions.

As a result of the work done in 2020, we will be announcing some new services over next few months. One of these services will assist your front office in being the best front-line support for your practice.

Is your website compliant with the Americans with Disabilities Act? Visit the dashboard to request an audit of your site and to learn more about this new service to keep your website compliant every day.

The Inner Circle team is striving for ways to stay connected, until we can meet again in-person. We have started the launch of our next virtual trainings series, starting January 13th. If you haven’t signed up yet, please register through the CVENT link sent to you. If you didn’t receive a link, don’t worry, we have a registration link available on the Inner Circle Dashboard. Simply log into the dashboard and find courses and registration on the Home Page. We will be announcing new courses monthly through June 2021. In addition, we will host our first Virtual Success Summit, in March 2021. Be on the lookout for your invitation to this a one-of-a-kind event!

We are also working to improve the Inner Circle member dashboard experience. If you are logging in for the first time or use the dashboard frequently, you will begin to notice some updates, which will provide for more robust, interactive and engaging customer experience. We hope you like what you see!

We are kicking off the year with a lot of great things and like you, we are looking forward to a bright 2021. Thank you again for your support, let’s all make it a great year!

Rob Reid
Sr. Director of Practice Services